ICONSIAM THAICONIC Songkran Celebration 2026

Connect Asia Interfood Co., Ltd. Expands into Thailand’s Tourism Market, Partners with ICONSIAM at “THAICONIC SONGKRAN 2026”

Connect Asia Interfood Co., Ltd., the official importer and distributor of SAPPORO beverages in Thailand,
is advancing its business expansion into the Thai tourism industry. The company has announced a collaboration with ICONSIAM and its partners to take part in the “THAICONIC SONGKRAN 2026” festival, held under the theme “Splash, Fun, Happiness, and Blessings” at the fountain area of ICONSIAM from April 10–15, 2026.

At the event, the company offered SAPPORO beverages from Japan for sale within designated areas, along with a dedicated seating zone to accommodate and enhance the experience for both Thai and international visitors participating in the festivities during the Songkran holiday.

This participation reflects the company’s role in supporting Thailand’s tourism and cultural activities, while also marking another significant step in expanding its reach among tourist segments. Furthermore, the collaboration with ICONSIAM represents a starting point for future business development opportunities across other dimensions.